This is a question that often arises in the heart of those venturing into online radio for the first time. While running an online radio station is interesting in itself, the thought of being live on radio 24/7 can be scary. Talk about the energy needed to achieve that, and the ton of human resources needed to make that happen, and one can conclude that it's not only exhausting but expensive to broadcast live through every single hour of the day. But the good news is this. There is a way to broadcast 24/7 without being exhausted and the answer is to make use of Automated broadcasting. So, What is Automated Broadcasting? This is the use of broadcast programming technology to run a radio station