CAN I HAVE LIVE CALLERS ON MY STATION? All Broadcasting Radio by socadmin - June 27, 20240 The answer to that is a resounding yes! Having live callers can be a fantastic source of content for your radio show. Chatting with callers eliminates the need to work hard on creating 24/7 content for your radio station. With live callers, you can have a break and also provide entertainment to your audience. Here are some reasons why you should consider having live callers on your station. Live callers are a great source of new content. Why struggle to fill up broadcast hours when you can have live callers on your station? It's entertaining. Looking for a sure way to grab the attention of your listeners and keep them glued to your online radio station? Then try bringing in live callers. The opinions,
HOW TO SELL RADIO ADVERTISING/ AIR-TIME All Radio by socadmin - June 12, 20240 One of the ways to make profit running an online/internet radio is to sell radio ads (air-time). The best way to sell radio ads is to convince your clients that they need them by showing them the bottom line. The bottom line to convince them are listed and shared below: 1. Advertainments Are Aired Quickly. It takes weeks, if not months of production before the target audience ever sees advertisements on newspapers or television. Online radio advertisements can be written, produced, and aired all in the same day if the station has open advertising slots on its program log. You can use expediency as a key selling point. Make use of festive periods and holiday seasons to sell lots of slots either